Getting email past spam filters and into peoples inboxes seems to be getting harder and harder by the day.
In my testing I have discovered a simple tactic that massively increases the chances your email will get past the filters AND acted on. That is to simply keep all of your emails very short!
I never send an entire ezine or a complete sales pitch in the email, just a short summary or headline and a link to read the rest. Some of the best and most successful newsletters I subscribe to use this technique, because it works!
To make more people respond to your emails and actually click on the links, dont use ugly meaningless links, but actually put a powerful headline in the link itself!
For example:
Read the latest issue of ‘Power Internet Marketing’ at:
www.YourSite.com/PowerfulHeadlineHere
Give it a try in your next mailing and see for yourself. Keep your emails short and the response will jump thru the roof!
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